Integrity Matters
                        January 17, 2007
                      Coaches  show class, respect unlike Rosie, 'The Donald'
                      
 
                        Question: (E-273)
                      Dear Jim:
                      What is your thinking about  the vicious personal attacks hurled back and forth between Donald Trump and  Rosie O'Donnell? How do they get away with such immature and cruel behavior?
                      
 
                        Response:
                      When the  Rosie O'Donnell and Donald Trump feud became a media event, my first response  was to feel sad that they were, by their poor examples, encouraging despicable  behavior. My second concern was that way too many people were paying attention  to their antics. How can seemingly intelligent individuals, with high  visibility, wealth and power, rationalize rude behavior - sinking to personal  attacks about the looks and lifestyle of another human being? Very early in  life, my parents and teachers were clear that denigrating others was  unacceptable. Challenging ideas was admired, but personal attacks were  forbidden.
                      Appropriate behavior never  included using racial or cultural epithets, certainly never humiliating others  because of their appearance. If Rosie and "The Donald" were in  kindergarten, they would be disciplined and given a time out, possibly with an  additional restriction to stand in the corner.
                      Contrast their immature and  destructive actions with the admirable behavior of two high-profile head  coaches in the National Football League: Seaside native Herman Edwards of the  Kansas City Chiefs and Tony Dungy from the Indianapolis Colts. Their teams met  Jan. 6 in Indianapolis to decide which would continue toward the championship.  The two coaches greeted each other warmly before the start of the  winner-take-all game, and, at the end they again showed their mutual respect  with a few words, accompanied by a gentlemanly embrace. They seem to understand  where competition ends and relationships begin. Thank you, coaches, for  demonstrating to young and old, rich and poor, that respect and graciousness  are central to living a good life.
                      As public personalities, Edwards  and Dungy honor their additional responsibilities beyond chalking up victories:  They exhibit appropriate behavior.
                      O'Donnell and Trump are  publicity-seeking moguls who masterfully use the media. Perhaps the purpose of  Trump's "hyped hurt feelings," when he pounced on Rosie's slurs about  him and his business enterprises, was to create a controlled and well-timed  firestorm to draw attention to his upcoming television program. Rosie readily  jumped back into the fray, sensing that her own week-day show might need a  little boost in the ratings. She then immediately capitalized on the free  marketing and advertising provided by a market-savvy media all too willing to  feed the base interests of its gossip-seeking public.
                      My Integrity Matters advice is to ignore Donald  and Rosie while encouraging frequent imitation of the actions of Herman Edwards  and Tony Dungy. These two coaches appreciate that integrity-centered  relationships, built on character, graciousness and honesty, matter in private  and public.